Hailey Bieber and Her Brand Rhode
Hailey Bieber is an American model, influencer, and entrepreneur. She was born on November 22, 1996, in Tucson, Arizona. Her full name is Hailey Rhode Baldwin Bieber. She started modeling when she was a teenager and has worked with many famous fashion brands and magazines. Hailey is also known for being married to the singer Justin Bieber. Besides modeling, she is very interested in beauty and skincare.
In 2022, Hailey launched her beauty brand called Rhode, named after her middle name. The brand focuses on simple and effective beauty products that help people achieve healthy and glowing skin. Rhode mainly sells skincare and lipcare products. Some popular products are the Peptide Glazing Fluid, the Barrier Restore Cream, and the Peptide Lip Treatment. The brand is known for its minimal design, good ingredients, and simple skincare routines.
Fun facts about Hailey Bieber:
Hailey originally wanted to become a ballet dancer, but she had to stop because of an injury. She loves cooking and sometimes shares recipes online. She also had a YouTube series called “Who’s in My Bathroom?” where she interviewed celebrities while doing skincare and makeup. Hailey is also known for the “glazed skin” trend, which is a very hydrated and glowing skin look that became popular on social media.
One year of rhode skin
Recent Events & Experiences with Rhode In 2026, Rhode took its beauty presence global with a series of exciting live events and launches. After Rhode’s acquisition by e.l.f. Beauty, founder Hailey Bieber personally traveled to Australia and New Zealand to celebrate the brand’s official launch in partnership with the prestige retailer Mecca. The rollout across […]
Latest Updates on Rhode Hailey Bieber continues to grow her brand Rhode beyond simple skincare. The brand is expanding into makeup with products like lip treatments and blushes, while also introducing new items such as face masks and upcoming pimple patches. A major step in Rhode’s growth is its acquisition by e.l.f. Beauty for around […]
Hailey Bieber’s Rhode: Collaborations & Campaign Faces Hailey Bieber has built her skincare brand Rhode around a modern, minimalist aesthetic — and part of that success comes from carefully selected collaborations. One notable collaboration featured Tate McRae, who partnered with Hailey Bieber for a Rhode campaign. She appeared alongside Hailey in the launch of the […]